For Food Distributors

Distributor Sales Software That Frees Up Your Reps.

Reorders do not need a salesperson. Your accounts say what they need into the app at whatever hour suits them, so a rep's day goes on new business and the relationships that pay for it.
Book a demo
See how it works
VoiceOrder app ordering screen
20-30 Min

back for a rep on each order they no longer write

24/7

ordering, so nobody waits for a rep to pick up

24-48 Hrs

is how long most distributors take to switch on

Sound Familiar?

You hired salespeople. You got order takers.

A rep who spends the morning on reorder calls is doing admin at a sales salary. Three ways that quietly costs you:
Integration icon

"My best rep is a phone operator"

Eight calls before lunch, all of them lists the account could have sent itself. Nothing new sold, nothing new quoted.
Integration icon

"He walks in cold"

Nobody remembers what that kitchen stopped buying in July, so the visit opens with questions instead of an offer.
Integration icon

"If he is off, the account stalls"

Orders that only exist in one person's voicemail go missing the week that person is on vacation.
Give The Week Back

What distributor sales software should take off a rep's plate

Dashboard mockup
Reorders Handle Themselves

The best distributor sales rep software removes the reorder.

An account that reorders the same 30 lines every Tuesday does not need a conversation. It needs its guide and two minutes. Once that moves into the app, your rep is no longer the bottleneck between a kitchen and its delivery.
Accounts order from their own guide, at your agreed prices
They order at closing time, not when a rep picks up
Nothing for your rep to write down or read back
Covering for them is easy: the account is not tied to one person's phone
How the orders actually come in
Walk In Informed

Dated buying history for the account you are about to visit.

People shop for distributor sales tracking software hoping for a pipeline. What a food rep really wants is narrower: what this kitchen bought, when, and what fell off the list. That history sits on the web, and it is the part of distributor sales software a rep opens in the van.
One order at a time, with the minute each was sent
Notice a line that has dropped off their recent orders
Read back through what they ordered and when
Covers orders placed in VOS, so phone orders are not in it
What order tracking shows
Dashboard mockup
Dashboard mockup
Sell Without A Call

Put a deal on the phone they order from.

When you are long on something, your reps should not have to ring 60 accounts about it. Send the offer straight to their phones and let the next list pick it up.
Offers delivered where the buying happens
Add or reprice a line on a customer's own guide
New items appear where the buyer is already ordering
Reps follow up knowing the offer already reached them
Becoming the easiest vendor to buy from
Keep Your Stack

Your CRM, your ERP, your commission sheet: untouched.

VOS is not here to replace the tools your sales team already has. It changes where orders come from, and then hands them on in a format your systems accept. Nobody has to migrate an account list to get the benefit.
Orders handed on in whichever shape you picked
Nobody re-enters them on an EDI, API or QuickBooks feed
No data to move out of your current sales tools
API-ready, so it extends the platform you run on
The self-service side for accounts
Dashboard mockup
Also Built In

Small things a sales team notices.

Not headline features, but the ones reps mention in month two.
Integration icon

Price Changes Nobody Has To Announce

Update a guide once and the following order uses the new figure. No rep has to remember to mention it.
Integration icon

Orders At Midnight Still Count

An order sent at 11pm is in the system by morning, not lost because nobody was there to answer.
Integration icon

No Kit For Anyone To Carry

Accounts use their own phones, on iOS or Android. There is no hardware for your reps to hand out or chase.

See what a rep's week looks like without reorder calls

A 20-minute walkthrough shows how an account orders and what the rep sees afterwards.
Book a Free Demo
Simple Setup

Three steps, and no internal project to run first

Your reps do not have to sell this internally for six weeks first. Three steps and the first accounts are live.
1

Pick the accounts that call most

Start where the reorder hours are. Send us their guides, with the items and the prices you give them.
2

We load and set the accounts up

Most distributors are running inside 24 to 48 hours, with no IT project and nothing for a rep to install.
3

Reps introduce it on their next visit

A buyer usually gets something in that same day. After that the rep is there to sell, not to take the list.

"I used to spend hours every week ordering food. Now it's simple, super easy, and I have free time to spend on other aspects of my restaurant."

Tony Luna | Owner-Chef, Prairie Moon
Delivery Formats

Orders go out in the formats distributors already use

Each order leaves VOS as an email with a PDF, Excel or Word file, an EDI or API feed, or a QuickBooks entry. No one has to switch software to receive it.
Integration icon

Email

Integration icon

PDF, Excel, Word

Integration icon

QuickBooks

Integration icon

EDI

Integration icon

API Direct

Integration icon

iOS App

Integration icon

Android App

Integration icon

Web Admin

Integration icon

Distributor Platforms

Why VoiceOrder Solutions

Not a CRM.
The reason your reps need one less.

Most distributor sales software is built to manage selling activity. VOS removes a chunk of the activity instead. Here is the split, with the CRM jobs we do not touch marked as such.

Feature

VoiceOrder Solutions

Distributor CRM or Sales Suite

Reps Taking Orders by Phone

Takes the reorder off the rep entirely
Customers can order outside office hours
Varies
Voicemail only
What each account bought, by date
In a notebook
Promotions pushed to the buyer's phone
Varies
A round of calls
Pipeline, quotas and commission tracking
Territory and call planning
Sales forecasting models
Varies
Up and running with no IT project
What it asks of a rep
An introduction
Daily data entry
Their morning
Book a Free Demo
FAQ

Questions sales managers ask us

Is VOS distributor sales software or a CRM?
Neither, strictly. There is no pipeline, no quota, no commission calculation and no territory map in it, and a CRM does those better than we ever would. What VOS does is take the reorder away from your reps: customers place those orders themselves, in an app, at any hour. Keep the CRM and run this beside it.
Will my reps think this takes their job?
It takes the order-writing, which is the part that does not need their skill. The account stays theirs, the relationship stays theirs, and they get the hours back for new business. Reps who were measured on order volume will need that measure revisited, and that conversation is worth having before rollout.
Do you offer distributor software with sales forecasting?
No. VOS runs no forecasting models and makes no predictions about future demand, and we would rather say that than imply otherwise. What it gives you is a clean, dated record of what each account ordered, which is the input a forecasting tool or an analyst needs. The model stays somebody else's job.
Can a rep send an order for an account?
The app is built for the buyer to use, and the ordering account belongs to the customer. If a rep is sitting with a chef, the practical answer is to let the chef speak the order on their own phone. Distributor sales software that keeps the rep in the middle of each order is the thing we are trying to get rid of.
What does a rep see about their accounts?
On the web, in one place: the orders that account placed through VOS, each with its items, its number and the time it went, along with the guide and prices it is working from. Orders that came by phone or voicemail are not in there, because VOS never saw them.
Does it work for a team of two reps?
Yes, and that is the common case. VOS was made for distributors of that size, not for enterprise sales organizations. With a small team the gain is sharper, because one person's morning is a bigger share of your selling capacity.
How do orders get to the systems our team already uses?
You choose one route at onboarding: a PDF, Excel or Word attachment, EDI, QuickBooks, or an API feed into whatever platform your office runs on. Take any of the last three and nobody keys anything again. Emailed files may still be entered by hand.
What does it cost per rep?
Pricing is not published. VOS is quoted for each distributor. Ask on the demo call and they will talk you through it. Enterprise pricing and enterprise complexity are not what we are selling.

Ready to let reps sell again?

See the reorder leave their day, and the account history arrive in its place.
Book a Free Demo