For Food Distributors

Wholesale Operations Software Starts At The Order.

VOS is not an ERP and replaces nothing you own. It fills the gap at the front: the kitchens you sell to talk their orders into the app, and what reaches your office is already written up and coded.
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See how it works
VoiceOrder app ordering screen
24-48 Hrs

is all it takes to switch VOS on for most

20-30 Min

of handling saved against a call per order

24/7

intake, with nobody on shift to answer it

Sound Familiar?

You bought good systems. Nobody captures the order at the start.

Most wholesale businesses have perfectly decent software from the moment an order is entered onward. The trouble is everything before that:
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"Our systems start too late"

Nothing is digital until a person keys it. Up to that point the business runs on handwriting and memory.
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"Two staff exist to do data entry"

Their whole morning is turning messages into records. It is the least automated job in a business full of automation.
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"Fixing it means a new platform"

Every quote for it arrives as a migration, a year of work and a reason to retrain everyone.
Mind The Gap

Where most wholesale operations software leaves a hole

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The Missing Layer

Close the gap between a customer and your systems.

Your accounts get an app loaded with the items you sell them at your agreed figures. They talk the order through; it arrives written out against your codes. That one change moves the digital boundary of your business out to where the customer is.
A guide of their own per account, holding your prices
Orders land coded, ready for whatever handles them next
Accounts order at any hour without reaching anyone
Each buyer checks the lines before sending
The mechanics of a wholesale order
Additive, Not A Swap

Nothing you own has to go.

Buying wholesale operations software usually means a migration. This does not: your accounting, your invoicing, your warehouse routine and your reporting all carry on untouched, and orders turn up in whatever shape they already expect.
Nothing to move and no switchover weekend
Delivery by emailed file, EDI, QuickBooks or a direct connection
Nothing is entered twice when the feed is direct
Made to plug in, so it stretches what your platform does
Which manual steps disappear
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Beside Your ERP

Pairs with an ERP for wholesale distribution operations.

An ERP is the spine of the business and VOS is not trying to be one. There is no general ledger here, no payroll, no bin locations and no buying from your own suppliers. We take the front door and leave the spine alone.
Your ERP stays in charge of the books
Orders feed in through EDI or the API
No license to renegotiate and no module to switch off
Works the same whether you run an ERP or a spreadsheet
What reaches your pickers
One Screen To Run It

Your office side lives on the web.

Account guides, customer records and order history all sit on one screen. Changing an account's price is something your own team does, not a ticket for somebody else, and live stock shifts with the ordering, drawn from your own records.
Edit an item or a price on one customer's list
Add an account the day you win it
Stock right across your catalog, kept current as levels move
Runs with whatever holds your stock today
Who sees the same stock numbers
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Also Built In

Odds and ends you get anyway.

Small things, and all of them useful by week two.
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Interrupted Orders Survive

A cook pulled away comes back to the same spot in the list, with nothing said twice.
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Reps Back On The Road

With reorders handled in the app, your reps are out selling rather than taking dictation.
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Nobody To Retrain

Your staff keep working in the systems they know. The only new thing is where the orders come from.

See where this would sit in your stack

Tell us what you run on a 20-minute call and we will show you the join.
Book a Free Demo
Simple Setup

No project, no cutover, no retraining

The reason this is quick is that nothing underneath it moves. Three steps and the front end behaves differently.
1

Tell us what a customer buys

Items, your prices, your codes. However you hold that today is almost certainly good enough.
2

Choose where orders should land

An inbox, QuickBooks, EDI or the API. Whichever your office handles best today.
3

We provision each account

For most distributors that is a day or two, then buyers download it. After go-live you change guides and prices yourself on the web; we only do the initial load.

"I used to spend hours every week ordering food. Now it's simple, super easy, and I have free time to spend on other aspects of my restaurant."

Tony Luna | Owner-Chef, Prairie Moon
Delivery Formats

Orders go out in the formats distributors already use

Each order leaves VOS as an email with a PDF, Excel or Word file, an EDI or API feed, or a QuickBooks entry. No one has to switch software to receive it.
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Email

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PDF, Excel, Word

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QuickBooks

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EDI

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API Direct

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iOS App

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Android App

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Web Admin

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Distributor Platforms

Why VoiceOrder Solutions

One layer of the stack.
Clearly labeled.

A map of who does what, including the long list of jobs VOS has no business doing. Treat wholesale operations software as a stack rather than a single purchase: if you need those rows, you need the middle column too.

Feature

VoiceOrder Solutions

Wholesale ERP Suite

Spreadsheets + Phone

Customers place their own orders
Varies
Spoken orders turned into coded lines
Per-account item lists and prices
Looked up each time
General ledger and invoicing
Partly
Warehouse management and picking
Purchasing from your own vendors
By phone
Payroll and HR
Varies
What adopting it asks of you
Some item lists
A migration
Nothing new
How long before it is running
A day or two for most
Months
Running now
Book a Free Demo
FAQ

Stack questions, answered plainly

Is VOS wholesale operations software or an ERP?
It is one layer, not the whole thing. VOS handles how orders arrive from your customers and the record each one leaves. It does not do your ledger, your billing, your warehouse or your own buying. An ERP does those, and the two run alongside each other rather than competing.
We have no ERP, just spreadsheets. Does that matter?
Not at all, and plenty of distributors in this trade are in that position. Orders can land as an emailed Excel or PDF file, which drops straight into how a spreadsheet operation already works. You can add heavier systems later without unpicking this.
Will this create two places to keep prices?
Yes, in one place. The guides in VOS hold the prices your customers order at, so those have to stay right. Any wholesale operations software with guides of its own works that way, and your own team edits them on one web screen.
How do orders get into what we already run?
You choose the route when we set you up: by email as a PDF, Excel or Word file, through EDI, into QuickBooks, or straight into your ERP over the API. Take one of the direct feeds and the typing stops. A file sent by email may still get keyed in on your side.
Does it handle the warehouse or the trucks?
No. Bin locations, picking routes, scanning and delivery paperwork are all outside it. What it does for those teams is get them complete, confirmed orders earlier in the day, which is usually the constraint rather than the software.
What happens to the staff doing order entry now?
Worth thinking about before rollout. The typing was never the valuable part, so the usual answer is customer service, chasing shorts and selling. Accounts still phoning will keep them busy for a while yet.
Is our business too small for something like this?
No. VOS is aimed at smaller distributors, DSD rounds included, and there is no IT requirement and no implementation team. Pricing is by quote for each distributor.
Can we start with part of the customer base?
That is what we recommend. Pick the busiest accounts, get them on the app, and leave the rest exactly as they are. Nothing about the rollout is all or nothing.

Ready to plug the hole at intake?

Keep every system you have. Change only how orders get in.
Book a Free Demo